Table 1: Sample characteristics
Restaurant chainNo. of outlets
(as of 2016)
No. of foods represented in the sample
A&W82030
Arby's53*24
Burger King29144
Edo Japan10618
KFC63819
McDonald's141731
Pizza Pizza6313
Pizza 7310221
Subway310036
Taco Del Mar4520
Taco Time12816
Tim Hortons400025

*2016 data were not available for Arby's; therefore, 2013 data were used for this restaurant chain.